Product
  • Leadership tools
  • Data visualization
MY ROLES
  • Sole UX Designer in charge of:
    • Research
    • UX/UI design
    • Information architecture
    • Data visualization design
    • Design language
DESIGN PRINCIPLES
  • Motivational design
  • Hooked cycle
  • Gestalt
  • Retention
Project results
  • Designed the MVP deliverable for the Athena reports platform which simplified the product offering from previous versions
  • Added elements designed towards user retention
DESIGN PROBLEM
  • I needed to design an online platform that would allow leadership to access their team's performance data quickly and easily.

researching user needs
  • I put in a lot of work to make sure that I was designing something that our users would actually want and use.

  • I also made sure I knew what I wanted the finished product to feel like before I started design and development.

1/7
information architecture
  • The reports and tools have a very complex network of interactivity that needed to be figured out early in the process.

1/4
  • To help deliver a solid IA for the project, I ran a card sorting study.

  • It was in both in-person and remote formats.

1/4
sketching
  • We have several unique metrics in the system that required custom data visualizations which I designed.

1/10
prototyping
  • We have several unique metrics in the system that required custom data visualizations which I designed.

1/10
data visualization design
  • We have several unique metrics in the system that required custom data visualizations which I designed.

1/6
clickable prototype

[JC]